Did you know that content with relevant images gets 94 percent more views than content without? You don’t need award-winning design skills, or even access to Photoshop, in order to create attention-grabbing visuals for your website and social media posts. You just need to know where to look. Here is a roundup of our top five free online […]
Every day, Ian Winget, owner of Napa Valley Bitters, meets new people and connects with potential customers all over the world. He does it from his mobile phone, using Twitter. And it takes less time than you’d think. “I’m probably on Twitter 10, maybe 15, minutes a day,” he said. “My overall approach is pretty […]
Remember Myspace from the early 2000’s, before Facebook was King? Well, forget everything you remember about it, and get reacquainted with the relaunched and rebranded version. It could be a powerful marketing tool for your brand. Now backed by Justin Timberlake, it is centered on entertainment and connecting Gen Y with the broad entertainment industry. No longer just a […]
We’ve all heard the term content marketing, but what is it exactly? According to the Content Marketing Institute, it is “a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.” With a little bit of effort […]
Your web presence is a living, breathing being. In order to remain effective it must be nurtured and maintained. Unfortunately, many small businesses spend lots of time and effort establishing a web presence only to let it fizzle and die over time. A stale web presence not only sends the wrong message to your customers, but […]
Let’s talk content. No, it’s not just a buzzword—content creation is one of the most important aspects of online marketing. It helps boost your search engine optimization and, most importantly, helps you connect with your target audience and build relationships through relevant stories, tips, information, links, images, etc. Here at the Tummel.Me headquarters, we are […]
According to Google, one third of all searchers today have local intent and they are finding businesses that are optimized for local search. What is local intent you ask? Well it’s as simple as someone looking for a deli sandwich in Yountville or a vet in Sonoma. Furthermore, 50% of smartphone users actually visit those […]
I struggle with what the world generally says it appropriate and what I think I will actually connect with. So, I made a quick poll and would love to hear your thoughts. [polldaddy poll=”6860581″]
The other day I had a client ask me to phone a company he had signed up with that guaranteed him the #1 spot on Google for $99/month. He asked me to go through the 20 minute phone call with the company and provide them the answers to the questions they had. After gently reminding […]
